Curated by Neiman Marcus Fashion Director Ken Downing and POPSUGAR Founder Lisa Sugar
San Francisco, CA — October 16, 2013 — POPSUGAR (www.POPSUGAR.com), the leading global media and technology company at the intersection of content and commerce, in partnership with iconic fashion retailer Neiman Marcus, announced today the upcoming release of a collaborative limited-edition box filled with a luxury assortment of gifts and conveniently shipped straight to your home.
Available just in time for the holiday season and featuring some of fashion’s most alluring brands, this luxury assortment will be hand-selected by Neiman Marcus Fashion Director Ken Downing and POPSUGAR founder and Editor in Chief Lisa Sugar. The box, available October 16, is marketed under POPSUGAR’s popular monthly subscription box service, POPSUGAR Must Have. The box will include a cozy chevron throw and undisclosed products from eight high-end brands including items from designer Jonathan Adler and a custom Le Métier De Beaute item, designed by Ken and Lisa exclusively.
"Curating the Neiman Marcus box with POPSUGAR has been a labor of love! Our first time ever to collaborate with a subscription box service, POPSUGAR brings a fashion enthusiast and beauty obsessed customer who lives a trend curious lifestyle, always in pursuit of the cool and collectible. Neiman Marcus and POPSUGAR share a passion for procuring hip, hot and happening products that intrigue and delight,” said Downing. "It's exciting to bring this super cool project to our super cool customers!"
“Teaming up with Neiman Marcus, and specifically Ken, for our first-ever POPSUGAR Must Have collaboration just made sense. Our goal was to choose products we loved to give and receive. Every item in the box was jointly selected, and we’re confident that the items will surprise and delight. It's full of gifts you can give all season long or enjoy for yourself as a well-deserved personal splurge.” stated Sugar.
Retailing for $250, the box features items worth over $600 and is available for purchase October 16, while supplies last. For more information, visit https://musthave.popsugar.com/.
POPSUGAR Inc. is a global media and technology company at the intersection of content and commerce — online, on mobile, and at your door. POPSUGAR.com is the go-to destination for the biggest moments, the hottest trends, and the best tips in entertainment, celebrity, fashion, beauty, fitness, food, and parenting. In addition to the best original lifestyle content, POPSUGAR's growing portfolio of commerce brands includes ShopStyle, the leading fashion search engine, and POPSUGAR Must Have, a monthly subscription box featuring editor-curated products. Targeting women 18–40, POPSUGAR draws over 20M users worldwide, 50M live and on-demand video views per month, and half a billion dollars in annual retail revenue. POPSUGAR Inc. is a privately held company funded by Sequoia Capital and Institutional Venture Partners with offices in Chicago, Los Angeles, New York, San Francisco, and London. For more information, visit POPSUGAR.com and follow @POPSUGAR on Twitter.
ABOUT NEIMAN MARCUS GROUP
Neiman Marcus Group LTD Inc. operations include the Specialty Retail Stores segment and the On-Line segment. The Specialty Retail Stores segment consists primarily of Neiman Marcus, Bergdorf Goodman and Last Call stores. The On-line segment conducts both catalog and online operations under the Neiman Marcus, Bergdorf Goodman and Horchow brand names. Information about the Company can be accessed at www.neimanmarcusgroup.com.