• Madewell Soho Event: August 16, 2012 at 7:00pm - 9:00pm EDT featuring FabSugar's Chi Chau and Marisa Tom
  • Madewell 5th Ave. Event: August 16, 2012 at 7:00pm - 9:00pm EDT featuring FabSugar's Noria Morales and Christina Perez
  • Madewell Century City Event: August 16, 2012 at 7:00pm - 9:00pm PDT featuring FabSugar's Allison McNamara and Melody Nazarian
  • Madewell San Francisco Event: August 16, 2012 at 6:00pm - 8:00pm PDT featuring FabSugar's Brittney Stephens and Danny Feekes

POPSUGAR is a leading lifestyle brand for women. With offices in NY, SF, LA, London, and an in-house editorial staff, POPSUGAR delivers up to the minute news and information on the latest in entertainment, fashion, beauty, fitness, shopping and more. With original video content series, live event coverage, unique shopping experiences, and one-on-one celebrity and expert interviews, POPSUGAR's positive voice targets women 18-40 and delivers over 28M monthly unique visitors, worldwide. POPSUGAR is a division of Sugar Inc. For more information, visit:

About Sugar Inc.
Sugar Inc. is a thriving digital commerce, original content and global media company. We offer insider access, unparalleled editorial and video content, and unique shopping experiences to an influential generation of women 18-40. Sugar Inc. is a privately held company with a diverse portfolio of media brands that includes: POPSUGAR and POPSUGARtv, ShopStyle, Circle Of Moms, Designer Apparel, My Perfect Sale, and POPSUGAR Shop. Founded in 2006 by Lisa and Brian Sugar, Sugar Inc. is a privately held company, and is backed by leading investors Sequoia Capital and Institutional Venture Partners (IVP). For more information, visit:

The vintage-meets-modern influence of the line draws from Madewell's historic roots. In addition to denim, a full range of downtown-cool clothing and accessories is also on offer. Each Madewell piece has an easy-going feel and is designed to pair back to denim to create an individual, inspired look. Madewell tries to set each store apart from the others by gearing the props, styling, art and even furniture to the history of the building or town that we are in. Check out for more info.